AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. £800,000 given by iTV viewers to Asian tsunami appeal 29 total views, 1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Interactive TV donations to the Disasters Emergency Committee (DEC) appeal for victims of the Asian Tsunami reached £800,000 in the week to 5 January 2005.More than 16,000 viewers have used the interactive TV function, provided by the Community Channel, to make a donation since the facility was introduced on 29 December 2004. The average donation was therefore £50.Digital satellite viewers have been able to contribute to the appeal through the TV set by pressing the red button on their Sky remote control while watching Sky News, the Community Channel or Channel 4. Advertisement Howard Lake | 8 January 2005 | News Tagged with: Digital Giving/Philanthropy Research / statistics All funds raised will go to the Disasters Emergency Committee.