domestic mobile Internet development momentum is strong, mobile Internet companies to study the actual case, will be able to practitioners and people involved in this field to a certain reference.
Street co-founder Yang Yuancheng (Tencent technology plan)
business is like riding a broken bicycle, constantly going forward, but also a free hand to repair all kinds of problems, and you can’t stop to repair, once the stop may be apart." Yang Yuancheng, co-founder of the street cited the words of (micro-blog) summed up their entrepreneurial process.
to create new things, but also to repair the original problem. What is the new thing on the street? Yang Yuancheng replied: "help users make consumer decisions."
this is consistent with the latest revision of the Foursquare product direction. Users in the positioning and check-in process, the application of which adds a new element: according to the past to reflect the history of the user preferences as well as the relationship between the friends of the recommended value for its more consumer businesses.
products into this stage, to go through a long period of data accumulation process. Since March 2009 on-line Foursquare, currently has 20 million users in the world, the total number of attendance for the 2 billion time. May 2010 on the line next to the street, the number of registered users more than 3 million, the number of active users accounted for 10% of the total number of users enrolled in the number of times 50 million.
seems to Yang Yuancheng, the street is now like an open box, all the data collected, the next thing to do is to open the box, so that the data service to more users.
foreign investors Fred Wilson summary, the law of social networks that 1% of users to create content, 10% of the user’s exhibition (curate) content, the rest of the user consumption content. We are going to let the 1% of these users to create content, and then through these services to users of the user group of more than 100 times."
but the new product has not yet come out, the old problems in a wave of flooding. The outside world for questioning, users enthusiasm are still uncertain prospects, business model business for the new products of low acceptance, even stability, application of the original service distribution of fragmentation of the market, facing the team continues to expand to solve the efficiency problem, all of which side of the street team, are unable to skip the problem.
in the face of the rapid reshuffle of the market, the street can withstand the pressure, to master their own rhythm, to the original vision of the product continued to advance, the test of the young start-up company.
talk about the user: record the needs of life than the search for discount
created from the street, the most frequently asked question is why users sign in. The street is also repeatedly explained to everyone, the street is not a sign in the company, to help the user to record their own lives