Direct mail Chinese wind a wave of American fashion business hit

Direct mail Chinese wind a wave of American fashion business hit

The rapid development of

sea Amoy industry, not only reflects the strong demand for domestic consumers of foreign products, but also to the industry outside the country to see the situation of foreign retailers coveted the Chinese market. Direct mail Chinese overseas more and more electricity supplier, one can quickly occupy the pit, another convenient transport links allow consumers to avoid shopping more convenient. Light from the United States, general merchandise, fashion apparel, health care, maternal and child class, luxury goods, many businesses have started to get involved in the Chinese market, a direct mail China tide.

on a direct mail Chinese American electricity supplier inventory, billion state power network has introduced ten retailers including JCPenny, Messi, Niemann, Shopbop, Gilt department store, this period will be from the United States fashion electricity supplier chose ten direct mail can be introduced China. They are some of the main trend of fashion clothing official website as well as fashion apparel electricity supplier website, including BCBG, J.Crew, Karmaloop, Net-A-Porter, etc..

BCBG: European style design and American lifestyle to China hit


BCBG Max Azria (hereinafter referred to as BCBG) is the French Max Azria officially founded in 1989 brand. The name "Bon Chic BCBG from Paris, Bon Genre slang", meaning "good style, good attitude, is that the European style and American life style combination, to meet the desires and demands of modern women. It entered the Asian market in 1998 (Japan), arrived in Europe in 1999, now has more than and 60 stores in the United States, Asia and Paris.

now, BCBG official website can direct mail to include China, nearly 100 countries and regions, and provide free shipping service. In addition, the site is also in the form of local currency to show consumers the price of products.

Ann Taylor: Women’s fashion products in China can always find the market


was founded in 1954, Ann Taylor is one of the largest female product manufacturers in the United States, including clothing, dresses, shoes and accessories, there are 800 stores in the United States, there are a number of brands. Which Ann Taylor LOFT and Ralph Lauren, Calvin Klein and other high-end brands in the United States in the top five sales, the United States, the first executive brand, said specifically for highly educated professional knowledge of female customers in.

Ann Taylor official website also offers Chinese direct mail service, single orders over $175, free shipping. At the same time, the website can show the RMB price to Chinese consumers, support VISA, Master and AE logo of the dual currency credit card. >